Fendi L'Acquarossa Perfume

23 July, 2013 | Comments (0) | Post your Comment

Fendi L'Acquarossa Perfume

The fragrance division of Fendi's style and design house will be introducing L'Acquarossa, a completely new perfume for women, in September 2013. L'Acquarossa is homage to Rome, and is designed for the experienced, elegant and sophisticated women of today.

Fendi L'Acquarossa perfume was developed by a team of talented perfumers, Delphine Lebeau, Benoit Lapouza and Francois Demachy. They selected Sicilian mandarin, Calabrian bergamot and a prune accord for the opening notes, while the heart of the formulation mixes red and gold lantana flowers, rose, orange blossoms and magnolia. Finally the dry down features notes of red cedar, musk and Indonesian patchouli.

French actress and singer Chiara Charlotte Mastroianni daughter of Catherine Deneuve and Marcello Mastroianni will be the face of Fendi's new advertising and marketing campaign for the L'Acquarossa aroma. Famous French fashion photographer and music video director Jean-Baptiste Mondino will direct and capture the new campaign.

The perfume will be offered in a geometrically squared shaped red bottle accented with gold decorations. The base of the perfume bottle has a Gold lining and is engraved with the name of the perfume L'Acquarossa on one side and the house Fendi on the other. The golden square stopper has a stylish onyx black face with the golden Fendi logo. The perfume bottle has a modern mature character for the stylish and sophisticated woman.

L'Acquarossa will be available in 30ml, 50ml and 100ml EDP, accompanied by perfumed body care products including a scented shower gel, body lotion and deodorant spray.

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