Hermes H24 Eau de Toilette New Hermes Fragrance
18 February, 2021 | Comments (0) | Post your Comment
H24 brings an exciting the new fragrance for men by Hermes. The creativity for the brand’s new scent: "Smell is so instinctive. It’s attached to our memories, our culture, our family," says Christine Nagel, Hermès’s in-house perfumer since 2014
Connected to Time H24 Hermes
H24 was created by house perfumer Christine Nagel and influenced by the ready-to-wear collections of the brand's creative director of menswear, Véronique Nichanian.
Today, this unique masculinity, this specific emotion that the new fragrance brings to you is for yourself.
"As compared to fashion, fragrance has a depth, an additional emotion. It was so obvious to choose the botanical for the man today," says Nagel of the fragrance’s notes of clary sage, Narcissus flower, and rosewood.
"The source of inspiration [for H24] is the Hermès man, this Hermès masculinity. I tried to decipher its plurality because it’s not one Hermès man, but several Hermès men, and I wished to recreate this movement, this appearance, which is free and committed, of a Hermès man."
Hermes H24 Making an Imapct
A dedication to sustainability and reducing environmental impact while preserving a great respect for the materials. These same concerns went into the development and packaging of H24 Eau de Toilette.
The bottle is made from recycled glass and is refillable, and the packaging is also 100% recycled and recyclable. Account was even taken for the amount of ink used across the packaging so as to minimize polluting of the environment.
The number 24 in H24 references 24 Faubourg Saint-Honoré, the Paris address of the brand’s legendary flagship since 1889. "When I see the young contemporary men in their movement, there’s a fluidity and a synchronicity. The man is always anchored with pleasure in his story and his history."
H24 is an expansion of the Hermès universe, a world in which luxury and workmanship are valued at the highest level. "I think it is part and parcel of the way Hermès sees things" says Nagel of the fragrance. "Very discreet, elegant, an attention to the world."
Hermes H24 Eau de Toilette 100ml/3.3oz