Lanvin Me Fragrance

01 April, 2013 | Comments (0) | Post your Comment

Lanvin Me Fragrance

Unforgettable breakthroughs happen often in combination of extraordinary events and wonderful encounters. Success is the result of shared vision and the desire to create something where the partners follow the same path. Lanvin ME is an incomparable fragrance for women, inspired and born from the magical encounter between Lanvin and Alber Elbaz.

Alber Elbaz says: "The woman who ME embodies is unique, but not in the sense that it is an individualistic or narcissistic personality. ME is not just a perfume, but a gift, and the ME-wife likes to give themselves". Jewels and luxurious jewelry, elegant and simple outfits, unique cuts and colors, artful draping, refined details, restraint, embroidery, soft silhouettes and sequins - the creations of the artistic director of Lanvin weave a very precise line of design, sophisticated features and a vision for the wearer, are creations that highlight the beauty of the individual and combine aesthetic sensibility with perfect comfort. Drawing from his creative ideas Alber Elbaz seduces women by promising them the ultimate in style and decides to create a new perfume. His creation was planned with great care, a new gem designed by Lanvin as an accessory that will adorn the counters and boutiques of the house.

The deliciously floral aroma combines the world of fashion and fragrance. It's sophisticated, surprising, unusual, dazzling to the limits of self-indulgence, seductive, sensual and decisive. The fragrance oscillates between fashionable narcissism and self-esteem, rejects any convention that could limit the imagination. Alber Elbaz had absolute creative freedom in collaboration with perfumer Domitille Bertier for the creation of Lanvin ME, his motto Be oneself. Together, they created a fragrance that is both surprising and unique at the same time. Even the name is completely unexpected: strong-minded, intimate and sensual, real and humble. The perfume portrays a typical Lanvin woman: spontaneous and self-confident, elegant and very feminine. "ME is more than a fragrance, the composition tells a story that is expressed in every single shade of you, just like the transition of feelings and emotions of individual moments is such a fascinating sense of melody," said Alber Elbaz.

Lanvin ME itself is an object of desire, it was designed as a gift: presented in the legendary Lanvin blue theme with a gold ribbon wrapping the box. Even the bottle, shows up as a very impressive beautiful, timeless collectible. An engraving on the black stopper shows the style element that Jeanne Lanvin loved; the rectangular shape of the bottle with its rounded edges expresses the charm and strength of an object that is timeless and always in fashion. The heavy glass bottle conveys self-confidence, self-assurance and enduring charm. The delicate gold chain with the blue sparkling gem gives the set a touch of tenderness and is a link between fashion and emotions.

Lanvin Me fragrance composition takes on a delicious floral theme with a lively wit. The central harmony of liquorice root and blueberry is complemented by fruity notes of passionate shades, followed by the seductive notes of tuberose interwoven with licorice, rounded down to the fascinating base. "I had a brilliant sensual scent in mind, a perfume of irresistible appeal and elegant style," says Domitille Bertier creating a seductive sensual and absolutely high-fashion aroma that embodies the elegance, style and Parisian chic.

The new fragrance Lanvin ME is expected to be available from April 2013 in sizes of 30ml, 50ml and 80ml Eau de Parfum formulation.




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