Latest Fragrance News



All the latest breaking news on Perfume at your finger-tips. Here you will find all the upcoming designer fragrances that become traditionally top sellers in department stores. You don't have to be a perfume genius to keep up with the buzz about the latest perfumes out on the market, PerfumeMaster has done all the work and it's all here at your convenience with a touch of a button. Browse Perfume Master's complete collection of articles and commentary on Perfume.


Designer Fragrance News

Want to know about emerging perfume designers from the perfume and cologne industry? Or curious to find out all the latest news on celebrity perfumes? You are spot on!


Be the first to discover the new release men's fragrance that will hit the stores the following season. You might be pleasantly surprised and replace last year's summer scent with the latest cologne from your favorite brand. Or maybe you're thinking of a new look in your style for the winter season and probably want to change you perfume to make a sensation with the latest perfume.


Elegant new perfume bottle designs draw attention and this season's newest batch of designer fragrances will smell as good as they look! The master list of all recently launched perfumes and fragrances, and upcoming fragrance launches is ready for you to explore.


Latest Perfume Releases

One thing is for sure! We are passionate about perfume and want to share the feeling with you making sure you always get to know about the latest releases from your favorite brands. You may not be confident to step outside your comfort zone when it comes to fragrances but don't be reluctant to, to experience something new you have to give it a try. Maybe somewhere in these upcoming incredible new scents you will find your new passion.


From the latest fresh florals to sultry musks the new season perfumes are going to be one hell of a time for scents. These are the launches to look out for and many of you will be especially excited about.


Eager to find your hot new fragrances for men and women and discover your new favorite scent here is the place. This page shows new perfume and fragrance launches. Perfumes recently released in stores or are going to be launched are shown just below.


New Cologne Releases

Remember the feeling when friends talked about new movies that caused a sensation and you had no idea, well the same thing happens to new perfume releases. So if you've lost track of perfume trends you're at the right place we have all the new perfume releases on display covered in detail for your satisfaction.


Find the largest selection of new arrivals in men's colognes and women's perfume, with so many releases, re-releases each season it's easy to miss and exciting new launch.


Wondering what the cool-girl scents debuting this year are? Maybe you have heard about a fragrance launch you can't wait for. Here you will find the fragrance launches you need to know about for the new season.


Latest Fragrances

The brand-new perfumes to add to your fragrance collection this season. Find what's going to arrive on shelves from the leading perfume designer brands and what will be the next best seller of the season.



L'Artisan Parfumeur La Botanique Collection Limited Editions

L'Artisan Parfumeur La Botanique Collection Limited Editions

La Botanique brings out the secrets of the unknown flora that only appears once night falls. An notional fantasy perception of nature livening at nightfall celebrating the illusive world of nature. Through six eaux de parfum presented in the La Bo...

08 July, 2021 | Comments(0)

Cologne du Maghreb Tauer Perfumes 2021 Edition

Cologne du Maghreb Tauer Perfumes 2021 Edition

Cologne du Maghreb in which essential oils, absolutes, resins and love go into this cologne. Not more not less. All natural. All botanical. One of the most special creations from Andy Tauer. A Gateway to Natural Freshness Cologne du Maghreb Thi...

07 July, 2021 | Comments(0)

Extreme Journey New Michael Kors Fragrance

Extreme Journey New Michael Kors Fragrance

For the pioneer who sets his own journey. Presenting Michael Kors Extreme Journey, a woody spicy fragrance for men shining with the excitement of adventure. Gear Up for an Extreme Journey Are brave enough to challenge your boundaries with the M...

06 July, 2021 | Comments(0)

Bella Night New Oscar de la Renta Fragrance for Summer Nights

Bella Night New Oscar de la Renta Fragrance for Summer Nights

Introduced by the design house of Oscar De La Renta. Drawing its inspiration from nature’s beauties, the aroma brings together the dewy floral scent of moist freesia with the magnificent attraction of jasmine sambac, before resolving to creamy sand...

05 July, 2021 | Comments(0)

Polo Sport Fresh New Ralph Lauren Fragrance for Summer

Polo Sport Fresh New Ralph Lauren Fragrance for Summer

Ralph Lauren Fragrances delivers the new Polo Sport Fresh edition. The vitality of Polo Sport Classic is introduced with a fresh, cooling citrus combined with a woody style. A clean aroma that keeps you cool and refreshed all day. A daring note of...

04 July, 2021 | Comments(0)

Terre d'Hermes Alcohol Free Body Spray Edition

Terre d'Hermes Alcohol Free Body Spray Edition

The crossbreed edition of Eau de Toilette, around perfume and well-being. Terre d'Hermes body spray, free of alcohol, commences a unique approach to perfume, spontaneous and generous. This energizing mist represents the full impact of Terre perfume, ...

03 July, 2021 | Comments(0)

Fusion d'Issey Extreme New Issey Miyake Summer Fragrance

Fusion d'Issey Extreme New Issey Miyake Summer Fragrance

Fusion d'Issey Extreme travels us to the finding of a surprising nature which takes its form in the heart of the deepest waters. Here the contrasts among strength and freshness are taken to the extreme. A new intensity born in the heart of nature in ...

02 July, 2021 | Comments(0)

Guerlain Legendary Collection 2021 Editions

Guerlain Legendary Collection 2021 Editions

Guerlain’s Legendary fragrance collection. A series made of monumental fragrances, composed for more than a century by 5 generations of Perfumers. These mythical pioneer perfumes compose a unique olfactive library that the Maison Guerlain endeavour...

01 July, 2021 | Comments(0)

Gucci Garden Eau de Parfum Limited Edition Alchemist's Garden

Gucci Garden Eau de Parfum Limited Edition Alchemist's Garden

Gucci Garden Eau de Parfum a new perfume, the first to be offered at Gucci Garden since its opening in January 2018. It is empowered by the living, collaborative and creative space from which it takes its title. The Fragrance Gucci Garden The ...

30 June, 2021 | Comments(0)

Arbo Botanic New O Boticario Fragrance for Summer

Arbo Botanic New O Boticario Fragrance for Summer

Empowered by the motion of Urban Forests and the green leaves of the Rib of Adam, Arbo Botanic is a fresh and powerful fragrance for men that stimulates your daily routine. The collection has 3 products that complete the moment of self-care, in addit...

29 June, 2021 | Comments(0)

Mur Mur and Jolie Jolie New Faberlic Fragrances

Mur Mur and Jolie Jolie New Faberlic Fragrances

Faberlic reveals two new perfumes for women with Mur Mur and Jolie Jolie versions. Girls are you all set to encounter a playful charm or feel a loving innocence this season? Mur Mur Girls evolved from cats, that's totally certain. We walk where...

28 June, 2021 | Comments(0)

Sound of the Brave New Diesel Fragrance

Sound of the Brave New Diesel Fragrance

Braveness only demands one Sound to make a difference. Reveal yours with the new Sound of the Brave by Diesel. Sound of the Brave is the latest Only the Brave fragrance for men by Diesel that encourages you to share your sound. Courageous Reson...

27 June, 2021 | Comments(0)

Nina Extra Rouge New Nina Ricci Fragrance

Nina Extra Rouge New Nina Ricci Fragrance

In the path of Nina Rouge, passionate, audacious and addictive. Nina Ricci is introducing a totally new intriguing juice, vividly intense, Nina Extra Rouge. A pampering celebration of excellence taking gourmandise to heady new heights. An extra gourm...

26 June, 2021 | Comments(0)

Essencial Oud Pimenta Natura New Summer Fragrances

Essencial Oud Pimenta Natura New Summer Fragrances

Essencial Oud Pimenta from Natura will boost your summer days with a sensation of freshness. The new series delivers a vibrant and attention grabbing woody fragrance for him and her. Discovering the strength of oud, the world's most gracious wood, mi...

25 June, 2021 | Comments(0)

Guerlain The Bee Bottle by Begum Khan 2021

Guerlain The Bee Bottle by Begum Khan 2021

For this seasons Bee Bottle, the young designer has placed a connection between past and future; between East and West. A creative experience between two worlds. For Guerlain, Begüm Khan has created a masterpiece all in gold-plated bronze and encrus...

24 June, 2021 | Comments(0)

Crazy In Love New Montale Fragrance

Crazy In Love New Montale Fragrance

Taking inspiration from the marvelous Kingdom of Montale sensations, this scent reveals itself to mystery and wonder with Wild Roses, Violet Leaves, Saffron and Intense Amber. Passionate Sensations Crazy in Love Remembering the wistful goodness...

23 June, 2021 | Comments(0)

Essenza Uomo Essenza Donna New Acqua dell Elba Fragrances

Essenza Uomo Essenza Donna New Acqua dell Elba Fragrances

Essenza Uomo and Donna perfumes from Acqua dell Elba revive summer feelings. These essences bring back the bright aura of the sea across the Mediterranean shoreline. Inspiring and relaxing in connection with nature. There are new notes in the air....

22 June, 2021 | Comments(0)

Declaration Love New Jacques Zolty Fragrance Collection

Declaration Love New Jacques Zolty Fragrance Collection

Jacques Zolty niche perfume brand introduces its latest collection of fragrances. Declaration Love is a collection that celebrates women, perfumes, and passion. The eye catching bright perfume bottles will instantly arouse curiosity. Declaration ...

21 June, 2021 | Comments(0)

Una Infinito Natura New Fragrance for Summer Nights

Una Infinito Natura New Fragrance for Summer Nights

Una Infinito is a glow to boost endless beauty introduced to you by Natura. Taking inspiration from the endless combinations of the Galaxy, the fragrance Una Infinito brings with it a bang of brightness. Developed by the mixture of creamy black pl...

20 June, 2021 | Comments(0)

Volata New Acca Kappa Fragrance

Volata New Acca Kappa Fragrance

Volata Acca Kappa is the official fragrance of the Giro d'Italia. This yearly multi-stage bicycle contest chiefly taking place in Italy, while also commences in, or passes through, other countries. The first race was held in 1909 to increase sales of...

19 June, 2021 | Comments(0)

Strictly Cologne Strictly For Night New Van Gils Fragrances

Strictly Cologne Strictly For Night New Van Gils Fragrances

Strictly for Men is probably among the best-selling Van Gils fragrance collections in many areas. Under the slogan Strictly for All, Van Gils will release a pair of new versions of this top-seller in 2021 with Strictly Cologne and Strictly for Night ...

18 June, 2021 | Comments(0)

Rivieres de Cartier Collection New Cartier Fragrances

Rivieres de Cartier Collection New Cartier Fragrances

Cartier perfumer Mathilde Laurent formulates olfactory creations in the Maison’s signature style, giving her instinctive and free-spirited perception of perfume where nature takes on a central and instinctive purpose. With Rivieres de Cartier, a...

17 June, 2021 | Comments(0)

La Vie Est Belle Limited Edition 2021 New Lancome Fragrance

La Vie Est Belle Limited Edition 2021 New Lancome Fragrance

La vie est Belle, a French expression which means "life is beautiful", is about selecting your own journey to happiness. For those special ones, La Vie Est Belle Eau de Parfum recreates the classic bouquet, developing the most generous and treasured ...

16 June, 2021 | Comments(0)

Byredo Open Sky New Fragrance

Byredo Open Sky New Fragrance

Open Sky by niche line Byredo is a new limited edition fragrance. Let Your Imagination Fly into the Open Sky Around departure and arrival lies a space, a vacuum that appears like a void - empty and vast. Open Sky discovers this "in-between" spa...

15 June, 2021 | Comments(0)













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