Latest Fragrance News



All the latest breaking news on Perfume at your finger-tips. Here you will find all the upcoming designer fragrances that become traditionally top sellers in department stores. You don't have to be a perfume genius to keep up with the buzz about the latest perfumes out on the market, PerfumeMaster has done all the work and it's all here at your convenience with a touch of a button. Browse Perfume Master's complete collection of articles and commentary on Perfume.


Designer Fragrance News

Want to know about emerging perfume designers from the perfume and cologne industry? Or curious to find out all the latest news on celebrity perfumes? You are spot on!


Be the first to discover the new release men's fragrance that will hit the stores the following season. You might be pleasantly surprised and replace last year's summer scent with the latest cologne from your favorite brand. Or maybe you're thinking of a new look in your style for the winter season and probably want to change you perfume to make a sensation with the latest perfume.


Elegant new perfume bottle designs draw attention and this season's newest batch of designer fragrances will smell as good as they look! The master list of all recently launched perfumes and fragrances, and upcoming fragrance launches is ready for you to explore.


Latest Perfume Releases

One thing is for sure! We are passionate about perfume and want to share the feeling with you making sure you always get to know about the latest releases from your favorite brands. You may not be confident to step outside your comfort zone when it comes to fragrances but don't be reluctant to, to experience something new you have to give it a try. Maybe somewhere in these upcoming incredible new scents you will find your new passion.


From the latest fresh florals to sultry musks the new season perfumes are going to be one hell of a time for scents. These are the launches to look out for and many of you will be especially excited about.


Eager to find your hot new fragrances for men and women and discover your new favorite scent here is the place. This page shows new perfume and fragrance launches. Perfumes recently released in stores or are going to be launched are shown just below.


New Cologne Releases

Remember the feeling when friends talked about new movies that caused a sensation and you had no idea, well the same thing happens to new perfume releases. So if you've lost track of perfume trends you're at the right place we have all the new perfume releases on display covered in detail for your satisfaction.


Find the largest selection of new arrivals in men's colognes and women's perfume, with so many releases, re-releases each season it's easy to miss and exciting new launch.


Wondering what the cool-girl scents debuting this year are? Maybe you have heard about a fragrance launch you can't wait for. Here you will find the fragrance launches you need to know about for the new season.


Latest Fragrances

The brand-new perfumes to add to your fragrance collection this season. Find what's going to arrive on shelves from the leading perfume designer brands and what will be the next best seller of the season.



Kenneth Cole Mankind Legacy New Fragrance

Kenneth Cole Mankind Legacy New Fragrance

Mankind Legacy is the latest perfume from Kenneth Cole connecting to the versions of Mankind Ultimate from 2015 and Mankind Hero from 2016. The classic Mankind was launched in 2013. Your Life Journey Just Begins Mankind Legacy Designed for the ...

03 September, 2019 | Comments(0)

Dior Sauvage Parfum Editon New Fragrance

Dior Sauvage Parfum Editon New Fragrance

Dior Sauvage Parfum is the latest seriously pure presentation of the fashionable Sauvage offered in Eau de Parfum and Eau de Toilette versions in which an intense freshness is tinted by warm oriental tones and whose untamed magnificence calls for it ...

02 September, 2019 | Comments(0)

Bvlgari Le Gemme Coralia Explore New Perfume Wonders

Bvlgari Le Gemme Coralia Explore New Perfume Wonders

Le Gemme Coralia is the latest launch for Bvlgari Luxury Fragrances including one more treasure of nature to its magnificent range. Influenced by Marco Polo's famous explorations to the Orient, the new Bvlgari fragrance is homage to that exciting gem...

01 September, 2019 | Comments(0)

Boucheron Jaipur Bouquet New Perfume

Boucheron Jaipur Bouquet New Perfume

Jaipur Bouquet is the latest launch from Boucheron fragrances introducing a new flanker to its legendary Jaipur scent first released in 1994. A treasure of smells Jaipur Bouquet A bouquet of natural elements amongst the most prized, arranged as g...

31 August, 2019 | Comments(0)

Yves Saint Laurent Libre New Perfume

Yves Saint Laurent Libre New Perfume

Libre Yves Saint Laurent becomes the latest launch for the brand presenting a new perfume for women. Face of the advertising campaign is English singer and songwriter Dua Lipa. Libre sets you free again Libre Eau de Parfum is the new scent of lib...

30 August, 2019 | Comments(0)

Lancome La Vie Est Belle x Atelier Paulin Collector Edition

Lancome La Vie Est Belle x Atelier Paulin Collector Edition

Lancome La Vie Est Belle recreate its renowned fragrance Life is beautiful via a collaboration with Atelier Paulin, Parisian jeweler with worldwide recognition. The new limited edition La Vie Est Belle features a pair of endless threads in pink g...

29 August, 2019 | Comments(0)

Chloe L'Eau Eau de Toilette New Perfume

Chloe L'Eau Eau de Toilette New Perfume

Chloe L'Eau the narrative of a glowing, free-spirited woman, a statement of freedom that recreates the olfactory signature Chloe. Unmistakably Feminine Chloe L'Eau This floral scent comes with distinct freshness, the elixir of a bold femininity ...

28 August, 2019 | Comments(0)

Carolina Herrera Good Girl Glorious Gold Collector Edition

Carolina Herrera Good Girl Glorious Gold Collector Edition

Good Girl Glorious Gold collector edition perfume from Carolina Herrera is the fourth special edition bottle in the Good Girl series of aromas. By now the special collector edition bottles will surely be objects of desire for the fans of the range an...

27 August, 2019 | Comments(0)

Aramis Special Blend New Fragrance

Aramis Special Blend New Fragrance

Aramis Special Blend the new fragrance reforming the elegance and ageless charm of the classic Aramis fragrance. Aramis Special Blend unveils a woody oriental variant on the vintage Aramis fragrance for men released in 1964. Only for Special Men A...

26 August, 2019 | Comments(0)

Joop! Wow! Eau de Parfum Intense for men and women

Joop! Wow! Eau de Parfum Intense for men and women

Wow! Eau de Parfum Intense for women JOOP! Wow! Intense for Women Eau de Parfum is an utterly sexy and distinct scent that will hypnotize you with its power and its aura of magnificence. JOOP! Wow! Eau de Parfum Intense for Women 40ml/1.35oz Pri...

25 August, 2019 | Comments(0)

Estee Lauder Beautiful Belle Love New Perfume

Estee Lauder Beautiful Belle Love New Perfume

Beautiful Belle Love is the new oriental gourmand fragrance from Estee Lauder. The new Beautiful Belle for women gives a new expression of the original Beautiful Belle which developed from the popular Beautiful perfume first released in 1985. A Jo...

24 August, 2019 | Comments (1)

Mon Guerlain Eau de Parfum Intense

Mon Guerlain Eau de Parfum Intense

Mon Guerlain Eau de Parfum Intense is the latest launch for probably today's best-selling Guerlain fragrance for women. The new Mon Guerlain Intense is a flanker of Mon Guerlain from 2017, and joins this year's Mon Guerlain Bloom of Rose. More Def...

23 August, 2019 | Comments(0)

Lacoste Pour Femme Timeless New Perfume

Lacoste Pour Femme Timeless New Perfume

Lacoste Pour Femme Timeless, in a moment of time. The fraction of time when everything comes to a halt, a thin line between fantasy and reality, time has stopped in a single determining moment that feels everlasting. Surrender to the moment Lacost...

22 August, 2019 | Comments(0)

Gabrielle Chanel Essence New Perfume

Gabrielle Chanel Essence New Perfume

Gabrielle Chanel through her daring, individual personality would form her fate and change the path of history. In the year of 2017 the house of Chanel created a perfume in her recognition, an expression of her phenomenal, determined and exciting cha...

21 August, 2019 | Comments(0)

Juicy Couture Rock The Rainbow Palm Trees Please

Juicy Couture Rock The Rainbow Palm Trees Please

Palm Trees Please Juicy Couture designed for its Rock the Rainbow selection is a fascinating fragrance with relaxing ingredients of iced matcha and nectarine, tips of jasmine and ivy flower and happy tones of sensual musk and sandalwood. Are you read...

20 August, 2019 | Comments(0)

Ralph Lauren Beyond Romance New Fragrance

Ralph Lauren Beyond Romance New Fragrance

Beyond Romance is the latest launch from Ralph Lauren fragrances, extending its classic Romance selection with one more adventure. Beyond Romance opens a new experience in Romance Elegant, bold and untamed, the scent that moves beyond with a sexy...

19 August, 2019 | Comments(0)

Acqua di Parma Signatures of the Sun Fragrances

Acqua di Parma Signatures of the Sun Fragrances

Signatures of the Sun is the new selection of perfumes from Acqua di Parma engaging in the art of perfume. From a palette of select ingredients acquired from all over the world and purified to the point of collecting the finest essence bringing to li...

18 August, 2019 | Comments(0)

Don't forget your Summer Perfume

Don't forget your Summer Perfume

You can Smell Summer has arrived There is no doubt that we all look forward to the summer season where all people love to be on holiday maybe exploring beautiful places or just instances that signify the strong feelings of relaxing and carefree mome...

18 August, 2019 | Comments(0)

Xerjoff Apollonia 1969 2019 New Fragrance

Xerjoff Apollonia 1969 2019 New Fragrance

Apollonia from Xerjoff is an honor to the space shuttle Apollo 11, a landmark when the first moon landing took place 5 decades ago, on July 20th 1969. Additionally, the title "Apollonia" was influenced by a good friend and stage, film and television ...

17 August, 2019 | Comments(0)

Natura Kaiak K Max New Fragrance

Natura Kaiak K Max New Fragrance

Natura K Max delivers the sensation of warmth to enhance the breeze of the evening, inspiring and secret as a mystery. K Max for Kaiak in Maximum style Kaiak K Max is an elegant aroma that is exposed one step at a time, blending the dark wood of...

16 August, 2019 | Comments(0)

Natura Quimica de Humor new fragrance collection

Natura Quimica de Humor new fragrance collection

The latest Quimica de Humor aroma is the perfect surprise to add sparkle to the chemistry between you and your love. Ideally suited for special instances, the two variations of the scent, feminine and masculine, delight with the best mix of notes of ...

15 August, 2019 | Comments(0)

O Boticario AI is here Egeo On Me and Egeo On You

O Boticario AI is here Egeo On Me and Egeo On You

Egeo realizes that being young is encountering several worlds simultaneously. Utilizing this creativity we have the design of the world's first fragrance formulated through artificial intelligence, the Egeo On Me and Egeo On You Cologne Deodorant. Eg...

14 August, 2019 | Comments(0)

L'Occitane Verbena Collection Verveine Sorbet New Fragrance

L'Occitane Verbena Collection Verveine Sorbet New Fragrance

Along with the appearance of the summer warmth, invigorate yourself with the Verveine Sorbet Eau de Toilette mingling heavenly tangy notes of verbena with an aromatic bouquet of mint, for a summer extremely stimulating perfume. A Summer Delight Ve...

13 August, 2019 | Comments(0)

O Boticario Elysee Blanc new Perfume

O Boticario Elysee Blanc new Perfume

Elysee emphasizes that the perfect approach to be noticed is to be genuine to herself. That's why it introduced a uniqueness, the Elysee Blanc Eau de Parfum, a scent that mixes the elegance of Chypre notes with India's Jasmine Sambac, considered the ...

12 August, 2019 | Comments(0)















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