XerJoff Shooting Stars Torino New Fragrance

XerJoff Torino perfume is part of the popular collection Shooting Stars and takes the brand to its homeland in Turin.

XerJoff Shooting Stars arrives in Torino

It was 1947 when a spectacular shower of meteorites struck the land in Eastern Siberia, over the foothills of the Sikhote-Alin. Each fragrance in the Shooting Stars series has been designed to reflect the unique nature of this event: the gift box includes a real fragment of a meteorite, along with a perfume bottle capped with a gilded stopper.

Following the opening of its own stores around the world (2 mono-brand stores in London and one in Dubai) in 2017, XerJoff set up a flagship perfume boutique in Turin, the city where it all started. The Xerjoff perfume boutique is situated in the heart of Via Cavour 1. The space, conceived by Sergio Momo, founder of the brand, is luxuriously finished and extremely stylish. Now the company has decided to turn to Turin in its own perfumery creation, sending another "Shooting Star" to the city XerJoff - Shooting Stars Torino.