Latest Fragrance News



All the latest breaking news on Perfume at your finger-tips. Here you will find all the upcoming designer fragrances that become traditionally top sellers in department stores. You don't have to be a perfume genius to keep up with the buzz about the latest perfumes out on the market, PerfumeMaster has done all the work and it's all here at your convenience with a touch of a button. Browse Perfume Master's complete collection of articles and commentary on Perfume.


Designer Fragrance News

Want to know about emerging perfume designers from the perfume and cologne industry? Or curious to find out all the latest news on celebrity perfumes? You are spot on!


Be the first to discover the new release men's fragrance that will hit the stores the following season. You might be pleasantly surprised and replace last year's summer scent with the latest cologne from your favorite brand. Or maybe you're thinking of a new look in your style for the winter season and probably want to change you perfume to make a sensation with the latest perfume.


Elegant new perfume bottle designs draw attention and this season's newest batch of designer fragrances will smell as good as they look! The master list of all recently launched perfumes and fragrances, and upcoming fragrance launches is ready for you to explore.


Latest Perfume Releases

One thing is for sure! We are passionate about perfume and want to share the feeling with you making sure you always get to know about the latest releases from your favorite brands. You may not be confident to step outside your comfort zone when it comes to fragrances but don't be reluctant to, to experience something new you have to give it a try. Maybe somewhere in these upcoming incredible new scents you will find your new passion.


From the latest fresh florals to sultry musks the new season perfumes are going to be one hell of a time for scents. These are the launches to look out for and many of you will be especially excited about.


Eager to find your hot new fragrances for men and women and discover your new favorite scent here is the place. This page shows new perfume and fragrance launches. Perfumes recently released in stores or are going to be launched are shown just below.


New Cologne Releases

Remember the feeling when friends talked about new movies that caused a sensation and you had no idea, well the same thing happens to new perfume releases. So if you've lost track of perfume trends you're at the right place we have all the new perfume releases on display covered in detail for your satisfaction.


Find the largest selection of new arrivals in men's colognes and women's perfume, with so many releases, re-releases each season it's easy to miss and exciting new launch.


Wondering what the cool-girl scents debuting this year are? Maybe you have heard about a fragrance launch you can't wait for. Here you will find the fragrance launches you need to know about for the new season.


Latest Fragrances

The brand-new perfumes to add to your fragrance collection this season. Find what's going to arrive on shelves from the leading perfume designer brands and what will be the next best seller of the season.



Lady Million Fabulous New Lady Million Paco Rabanne

Lady Million Fabulous New Lady Million Paco Rabanne

Lady Million Fabulous is a newly cut diamond for Paco Rabanne. Passing from one girl to another, and from a good one to a fabulous one. Striking Lady Million Fabulous is here Life is just fabulous. It’s time to shine! Explore the new fragran...

18 April, 2021 | Comments(0)

Dunhill Icon Racing Red and Icon Racing Blue Special Editions

Dunhill Icon Racing Red and Icon Racing Blue Special Editions

Icon Racing Sport Collection idea is about the passion and love of fast cars and the enthusiasm for driving. Gentlemen ready to Race? On your marks… Dunhill Icon Racing Man Red Edition This fragrance is for the man who is here for a fantastic...

17 April, 2021 | Comments(0)

Romance Parfum New Romance Fragrance Ralph Lauren

Romance Parfum New Romance Fragrance Ralph Lauren

Ralph Lauren Romance Parfum is a women's fragrance that brings together the softness and femininity of a youthful romance rounded with the vitality and strength of today's self-assured female. More Romantic Romance Parfum Edition This floral pe...

16 April, 2021 | Comments(0)

Polo Cologne Intense New Polo Fragrance Ralph Lauren

Polo Cologne Intense New Polo Fragrance Ralph Lauren

Polo Cologne Intense is cheeky, assured and masculine. A Polo cologne for a new generation. The legendary fragrance for men is re-created to unite the fresh elegance of a cologne with the intensity and depth of an innovative Eau de Parfum. New ...

15 April, 2021 | Comments(0)

Molecule 01 Mandarin Iris Patchouli New Summer Fragrances

Molecule 01 Mandarin Iris Patchouli New Summer Fragrances

Escentric Molecules brought ripples to the whole fragrance community with the release of the single-aroma shared fragrance, Molecule 01 in 2006. ISO E Super from the original is an abstract singular aroma molecule that has a warm and velvety scent...

14 April, 2021 | Comments(0)

O Boticario Make B Rose and Make B Gold New Editions

O Boticario Make B Rose and Make B Gold New Editions

The new duet of Make B. fragrances from O Boticario arrive for the Spring season and bring lovely colors to your daily routine. Make B. Rose Make B. Rose Eau de Parfum is ideal for those who adore the universe of women's perfumery. Is enthusias...

13 April, 2021 | Comments(0)

O Boticario New Alchemist Fragrance Collection

O Boticario New Alchemist Fragrance Collection

Alchemists O Boticario selection of fine fragrances for an unforgettable experience. Its packaging is inspired by ancient amphorae which safeguards the ingredients meticulously selected and blended by the four O Boticario Alchemists world-class perfu...

12 April, 2021 | Comments(0)

Confidential Gold Myrrh Absolute New Carolina Herrera Fragrance

Confidential Gold Myrrh Absolute New Carolina Herrera Fragrance

Gold Myrrh Absolute is homage to the uniqueness of myrrh and a call to encounter the richness of gold. The latest addition to the Eastern Treasures Line, it is inspired by Carolina A. Herrera's travels in the Middle East and the Arabic perfumery heri...

11 April, 2021 | Comments(0)

O Boticario New Intense Fragrance Collection Spring 2021

O Boticario New Intense Fragrance Collection Spring 2021

O Boticario Intense collection brings a trio of fabulous summer fragrances with Intense Gloss, Intense Boom and Intense Oopss editions. Intense Gloss! Intense Gloss a feminine fragrance from the Floriental Floral olfactory family. It delivers a...

10 April, 2021 | Comments(0)

Flowerbomb Pearly Coral Pink New Viktor&Rolf Limited Edition

Flowerbomb Pearly Coral Pink New Viktor&Rolf Limited Edition

The quintessential floral dream, Flowerbomb legendary fragrance for women is a bustle of dozens of cattleyas, hundreds of sambac jasmine, thousands of freesia and millions of rose petals. Flowerbomb in Pearly Coral Pink Fantasy A garden celebr...

09 April, 2021 | Comments(0)

M Micallef Edenfalls New Fragrance

M Micallef Edenfalls New Fragrance

Edenfalls, for the Jewel Collection makes a new addition bringing together the Eaux Fortes by M. Micallef, in a real love letter addressed to the spirit of an pristine nature. In Harmony With Nature Edenfalls The unity of earth, water and plant...

08 April, 2021 | Comments(0)

St Vetyver New DS & Durga Fragrance

St Vetyver New DS & Durga Fragrance

St. Vetyver is a powerful cologne. This high quality perspective of vetyver is placed within Caribbean plants and elements. In a gesture of respect to the legendary Caribbean colognes of sailors and lovers of the sea. A Beacon of Quality St. Ve...

07 April, 2021 | Comments(0)

Azzaro Pour Homme Cologne Intense New Azzaro Fragrance

Azzaro Pour Homme Cologne Intense New Azzaro Fragrance

Azzaro Pour Homme Cologne Intense is a unique re-design that unites freshness and modernity. The perfume attracts you to a cold-warm contrast and makes you flutter while it highlights the irresistible power of the man who wears it. More Powerful...

06 April, 2021 | Comments(0)

Le Gemme Astrea Le Gemme Azaran New Bvlgari Fragrances

Le Gemme Astrea Le Gemme Azaran New Bvlgari Fragrances

Le Gemme Astrea and Le Gemme Azaran creates the experience of two gems of nature. The iridescent Aventurine gemstone and precious Saffron spice melodiously lead to this glamorous new fragrance collector's pair. Bvlgari Le Gemme Astrea Wealthy a...

05 April, 2021 | Comments(0)

Impact Intense New Tommy Hilfiger Fragrance

Impact Intense New Tommy Hilfiger Fragrance

Impact Intense Eau de Parfum is an intense oriental woody fragrance that ascends you to new levels of success. The new Impact fragrance from Tommy Hilfiger features primary notes of crisp red apple, ambery chestnut accord and akigalawood. Feel t...

04 April, 2021 | Comments(0)

Reckless Essence de Parfum New Roja Parfums

Reckless Essence de Parfum New Roja Parfums

Reckless Essence de Parfum marks the time for a new adventure. Awaiting for you to indulge into this fresh soft and powdery bouquet of endless sensuality. Let Your Desire Lead the Way Reckless Essence As described in the words of the creator: "...

03 April, 2021 | Comments(0)

Libre Eau de Toilette New Yves Saint Laurent Fragrance

Libre Eau de Toilette New Yves Saint Laurent Fragrance

Libre Eau de Toilette is a softer, fresher version of the LIBRE signature perfume. Twisting the original combination of lavender and orange blossom with white tea. Featuring superstar Dua Lipa, Global Fragrance Ambassador for YSL Beauty. Let You...

02 April, 2021 | Comments(0)

Luna Valentia New Natura Fragrance

Luna Valentia New Natura Fragrance

Luna Valentia draws its inspiration from the audacity that exists in each woman and celebrates the liberty to defeat any challenges and boundaries, as they walk their own paths. A unique presentation of the Brazilian chypre that brings together t...

01 April, 2021 | Comments(0)

Velvet Black Patchouli New Dolce & Gabbana Fragrance

Velvet Black Patchouli New Dolce & Gabbana Fragrance

Dolce & Gabbana Beauty is extending the Velvet Collection with Velvet Black Patchouli. An exclusive call to the world of Domenico Dolce and Stefano Gabbana. As a personal favourite of the designers, patchouli oil currently adds its perfection to many...

31 March, 2021 | Comments(0)

A Drop d'Issey New Issey Miyake Fragrance for Spring

A Drop d'Issey New Issey Miyake Fragrance for Spring

Issey Miyake A Drop d'Issey eau de parfum spray will stimulate your feelings. Refreshing and enlightened, this fragrance gloves you with an airy breath of confidence. Nature in a Droplet A Drop d'Issey Atlas cedar wood and musk set up a warm an...

30 March, 2021 | Comments(0)

Boss Alive Eau de Toilette New Hugo Boss Perfume

Boss Alive Eau de Toilette New Hugo Boss Perfume

Boss Alive deals with all things that make you feel Alive. It's the tiny instances that make life worth living. BOSS Parfums is celebrating with the launch of BOSS ALIVE Eau de Toilette. A fresh expression of the classic Alive eau de parfum and an en...

29 March, 2021 | Comments(0)

Green Tea Sakura Blossom New Green Tea Elizabeth Arden

Green Tea Sakura Blossom New Green Tea Elizabeth Arden

Green Tea Sakura Blossom the new Elizabeth Arden fragrance influenced by Sakura trees that bloom for just a short moment in springtime. This aroma conveys the beauty of silken flower petals, brought to life in a marvelous natural display. For a ...

28 March, 2021 | Comments(0)

Desperado and Don Leon New Faberlic Fragrances

Desperado and Don Leon New Faberlic Fragrances

A pair of new masculine versions Desperado and Don Leon join Faberlic men’s fragrance selection. Faberlic Desperado The fragrance Desperado was created exclusively for Faberlic by a rising star in the world of fragrance, French perfumer Fanni...

27 March, 2021 | Comments(0)

Collection Extraordinaire Orchid Leather Van Cleef & Arpels

Collection Extraordinaire Orchid Leather Van Cleef & Arpels

Van Cleef & Arpels brings out Orchid Leather, a new fragrance for the brand's Collection Extraordinaire. Natures Treasures Orchid Leather Orchid Leather was created by perfumer Julien Rasquinet, and discovers the 'leathery aspects' of plants, s...

26 March, 2021 | Comments(0)













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