Latest Fragrance News



All the latest breaking news on Perfume at your finger-tips. Here you will find all the upcoming designer fragrances that become traditionally top sellers in department stores. You don't have to be a perfume genius to keep up with the buzz about the latest perfumes out on the market, PerfumeMaster has done all the work and it's all here at your convenience with a touch of a button. Browse Perfume Master's complete collection of articles and commentary on Perfume.


Designer Fragrance News

Want to know about emerging perfume designers from the perfume and cologne industry? Or curious to find out all the latest news on celebrity perfumes? You are spot on!


Be the first to discover the new release men's fragrance that will hit the stores the following season. You might be pleasantly surprised and replace last year's summer scent with the latest cologne from your favorite brand. Or maybe you're thinking of a new look in your style for the winter season and probably want to change you perfume to make a sensation with the latest perfume.


Elegant new perfume bottle designs draw attention and this season's newest batch of designer fragrances will smell as good as they look! The master list of all recently launched perfumes and fragrances, and upcoming fragrance launches is ready for you to explore.


Latest Perfume Releases

One thing is for sure! We are passionate about perfume and want to share the feeling with you making sure you always get to know about the latest releases from your favorite brands. You may not be confident to step outside your comfort zone when it comes to fragrances but don't be reluctant to, to experience something new you have to give it a try. Maybe somewhere in these upcoming incredible new scents you will find your new passion.


From the latest fresh florals to sultry musks the new season perfumes are going to be one hell of a time for scents. These are the launches to look out for and many of you will be especially excited about.


Eager to find your hot new fragrances for men and women and discover your new favorite scent here is the place. This page shows new perfume and fragrance launches. Perfumes recently released in stores or are going to be launched are shown just below.


New Cologne Releases

Remember the feeling when friends talked about new movies that caused a sensation and you had no idea, well the same thing happens to new perfume releases. So if you've lost track of perfume trends you're at the right place we have all the new perfume releases on display covered in detail for your satisfaction.


Find the largest selection of new arrivals in men's colognes and women's perfume, with so many releases, re-releases each season it's easy to miss and exciting new launch.


Wondering what the cool-girl scents debuting this year are? Maybe you have heard about a fragrance launch you can't wait for. Here you will find the fragrance launches you need to know about for the new season.


Latest Fragrances

The brand-new perfumes to add to your fragrance collection this season. Find what's going to arrive on shelves from the leading perfume designer brands and what will be the next best seller of the season.



Lacoste Pour Femme Timeless New Perfume

Lacoste Pour Femme Timeless New Perfume

Lacoste Pour Femme Timeless, in a moment of time. The fraction of time when everything comes to a halt, a thin line between fantasy and reality, time has stopped in a single determining moment that feels everlasting. Surrender to the moment Lacost...

22 August, 2019 | Comments(0)

Gabrielle Chanel Essence New Perfume

Gabrielle Chanel Essence New Perfume

Gabrielle Chanel through her daring, individual personality would form her fate and change the path of history. In the year of 2017 the house of Chanel created a perfume in her recognition, an expression of her phenomenal, determined and exciting cha...

21 August, 2019 | Comments(0)

Juicy Couture Rock The Rainbow Palm Trees Please

Juicy Couture Rock The Rainbow Palm Trees Please

Palm Trees Please Juicy Couture designed for its Rock the Rainbow selection is a fascinating fragrance with relaxing ingredients of iced matcha and nectarine, tips of jasmine and ivy flower and happy tones of sensual musk and sandalwood. Are you read...

20 August, 2019 | Comments(0)

Ralph Lauren Beyond Romance New Fragrance

Ralph Lauren Beyond Romance New Fragrance

Beyond Romance is the latest launch from Ralph Lauren fragrances, extending its classic Romance selection with one more adventure. Beyond Romance opens a new experience in Romance Elegant, bold and untamed, the scent that moves beyond with a sexy...

19 August, 2019 | Comments(0)

Acqua di Parma Signatures of the Sun Fragrances

Acqua di Parma Signatures of the Sun Fragrances

Signatures of the Sun is the new selection of perfumes from Acqua di Parma engaging in the art of perfume. From a palette of select ingredients acquired from all over the world and purified to the point of collecting the finest essence bringing to li...

18 August, 2019 | Comments(0)

Don't forget your Summer Perfume

Don't forget your Summer Perfume

You can Smell Summer has arrived There is no doubt that we all look forward to the summer season where all people love to be on holiday maybe exploring beautiful places or just instances that signify the strong feelings of relaxing and carefree mome...

18 August, 2019 | Comments(0)

Xerjoff Apollonia 1969 2019 New Fragrance

Xerjoff Apollonia 1969 2019 New Fragrance

Apollonia from Xerjoff is an honor to the space shuttle Apollo 11, a landmark when the first moon landing took place 5 decades ago, on July 20th 1969. Additionally, the title "Apollonia" was influenced by a good friend and stage, film and television ...

17 August, 2019 | Comments(0)

Natura Kaiak K Max New Fragrance

Natura Kaiak K Max New Fragrance

Natura K Max delivers the sensation of warmth to enhance the breeze of the evening, inspiring and secret as a mystery. K Max for Kaiak in Maximum style Kaiak K Max is an elegant aroma that is exposed one step at a time, blending the dark wood of...

16 August, 2019 | Comments(0)

Natura Quimica de Humor new fragrance collection

Natura Quimica de Humor new fragrance collection

The latest Quimica de Humor aroma is the perfect surprise to add sparkle to the chemistry between you and your love. Ideally suited for special instances, the two variations of the scent, feminine and masculine, delight with the best mix of notes of ...

15 August, 2019 | Comments(0)

O Boticario AI is here Egeo On Me and Egeo On You

O Boticario AI is here Egeo On Me and Egeo On You

Egeo realizes that being young is encountering several worlds simultaneously. Utilizing this creativity we have the design of the world's first fragrance formulated through artificial intelligence, the Egeo On Me and Egeo On You Cologne Deodorant. Eg...

14 August, 2019 | Comments(0)

L'Occitane Verbena Collection Verveine Sorbet New Fragrance

L'Occitane Verbena Collection Verveine Sorbet New Fragrance

Along with the appearance of the summer warmth, invigorate yourself with the Verveine Sorbet Eau de Toilette mingling heavenly tangy notes of verbena with an aromatic bouquet of mint, for a summer extremely stimulating perfume. A Summer Delight Ve...

13 August, 2019 | Comments(0)

O Boticario Elysee Blanc new Perfume

O Boticario Elysee Blanc new Perfume

Elysee emphasizes that the perfect approach to be noticed is to be genuine to herself. That's why it introduced a uniqueness, the Elysee Blanc Eau de Parfum, a scent that mixes the elegance of Chypre notes with India's Jasmine Sambac, considered the ...

12 August, 2019 | Comments(0)

Carolina Herrera Confidential Emerald Musk New Fragrance

Carolina Herrera Confidential Emerald Musk New Fragrance

Emerald Musk is a new release for Carolina Herrera's Herrera Confidential collection of perfumes. As noted by Carolina Herrera de Baez: "Emeralds have always been worn in my family. From my great-grandmother to my grandmother to my mother we've al...

11 August, 2019 | Comments(0)

Twilly d'Hermes Eau Poivree Eau de Parfum

Twilly d'Hermes Eau Poivree Eau de Parfum

Twilly d'Hermes Eau Poivree is the latest launch for Hermes, a new flanker for the original Twilly d'Hermes from 2017. The spicy, floral, woody blend demonstrates the peppery nature of the Hermes girls in a bold scent shaded with radiant pink pepp...

10 August, 2019 | Comments(0)

Jean Paul Gaultier Le Male Supreme Collector Bottle

Jean Paul Gaultier Le Male Supreme Collector Bottle

Jean Paul Gaultier continues to be a supreme case in the world of haute couture, even though for many it was his perfumes that first caught the creativity. In the men's perfume world, Le Male, has been introduced in a co-branded reissue with Supreme ...

09 August, 2019 | Comments(0)

Boss Bottled, Tonic,Hugo Man New On-The-Go Spray Bottle Editions

Boss Bottled, Tonic,Hugo Man New On-The-Go Spray Bottle Editions

A new collection of perfumes from Hugo Boss featuring its best-selling Boss Bottled, Boss Bottled Tonic and Hugo Man fragrances in On-the-Go Spray bottles. These containers come convenient and easy to use anywhere any time making the ideal summer fra...

08 August, 2019 | Comments(0)

Emanuel Ungaro for him and for her The New Couple

Emanuel Ungaro for him and for her The New Couple

Emanuel Ungaro's new perfumes for Him and Her are an evolution of a new generation recognized by a strong motivation to communicate itself with colors and artistic styles. For a multicultural, digital native, fascinated in street art, funky and outgo...

07 August, 2019 | Comments(0)

Valentino Uomo Born in Roma New Fragrance

Valentino Uomo Born in Roma New Fragrance

Valentino Uomo Born in Roma the men's equal to Valentino Donna Born in Roma lately unveiled by the house of Valentino. The new perfume is a flanker to 2014's Valentino Uomo, while model Anwar Hadid is the face of the campaign. Valentino Uomo Born in ...

06 August, 2019 | Comments(0)

O Boticario Malbec Black Cologne for Men

O Boticario Malbec Black Cologne for Men

By using an extraordinary technique in the world, utilizing wine alcohol fused in French oak barrels, the Malbec Black Cologne Deodorant mixes notes influenced by the superior world of wines to substances of great olfactory pleasures. A fragrance mil...

05 August, 2019 | Comments(0)

Yves Saint Laurent Y Live New Perfume

Yves Saint Laurent Y Live New Perfume

Y Live Eau De Toilette Intense is the latest creation after the classic Y fragrance series among Y Eau De Toilette and Y Eau De Parfum from designer Yves Saint Laurent. The aroma is empowered by men on a quest of finding, seeking exclusive satisfacti...

04 August, 2019 | Comments(0)

s.Oliver Your Moment is now new fragrance collection

s.Oliver Your Moment is now new fragrance collection

Enjoy your moment with the new fragrances from s.Oliver Your Moment for Men and Women. s.Oliver, the label that sets itself apart from the masses with its simple, contemporary and authentic style. Beautifully appropriate in terms of design and qua...

03 August, 2019 | Comments(0)

Lacoste L'Homme Timeless New Fragrance

Lacoste L'Homme Timeless New Fragrance

L'Homme Lacoste Timeless is the new launch from Lacoste Fragrances and makes the third men's fragrance for its new L'Homme Lacoste. The collection was introduced in 2017 and last year we had L'Homme Lacoste Intense aroma. The power of attraction L...

02 August, 2019 | Comments(0)

XerJoff V Collection Coro New Fragrance

XerJoff V Collection Coro New Fragrance

V Collection Coro by XerJoff is revealed with the aspiration to unite perfume with other art forms, including opera and classical music. XerJoff Coro Seduces the Senses That points out V Coro's power to enchant the senses with tones that stimula...

01 August, 2019 | Comments(0)

Tom Ford Metallique New Perfume

Tom Ford Metallique New Perfume

Metallique the new perfume from Tom Ford is certainly striking and uncontrollably addictive beaming with exquisite brightness. A fascinating Reflection Metallique Tom Ford Metallique enchants its fans with a fascinating blaze of fashionable, rele...

31 July, 2019 | Comments(0)















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